ASEAN Business Advisory Council Philippines (ASEAN BAC PH) Chairman and ASEAN Mentorship for Entrepreneurs Network (AMEN) Founding Chair Joey Concepcion officially launched AMEN in Singapore last August 27, 2018.

ASEAN BAC PH Chair Concepcion was joined by ASEAN BAC 2018 Chair Robert Yap together with ASEAN CSR Network CEO Thomas Thomas and ASEAN CSR Network Chair Yanti Triwadiantini.

After launching in Manila (November 2017), Australia (March 2018), South Korea (June 2018) and Malaysia (July 2018), the AMEN network was introduced in partnership with the ASEAN CSR Network, ASEAN BAC's Sector Champion for Responsible, and Inclusive Business.

AMEN is a private-public partnership platform which was as a legacy project of the ASEAN BAC during the Philippines' ASEAN chairmanship in 2017. The integral essence of this public-private partnership deals will strengthen the aspiration for inclusive and sustainable growth.

AMEN partnership aims to jointly develop and undertake programs, projects, and advocacy initiatives pursuant to the development and operationalization of responsible and inclusive business in ASEAN and ASEAN dialogue partners.

The program's mentorship advocacy provides a platform to promote best practices and  maximize potential in the path towards inclusive growth throughout the member states and the ASEAN dialogue partners. It seeks to prepare the MSMEs to face the growing challenges in the business community and to scale up their operations to increase the production of their goods and products through the training modules provided in the mentorship program. It is intended to bring the 3Ms – money, market, and mentorship – of entrepreneurial success, especially to micro and small enterprises.

Along with this, Concepcion was also invited as one of the key speakers during the ASEAN Responsible Business Forum.